The Importance of Effective Communication with Your Customers

Effective communication is a subject that many people spend years studying. As salespeople, one of the most important tools we have is our ability to express ourselves to customers and create excitement for them to buy. Often, the difference between a salesperson who tends to be clerking (merely delivering merchandise) and the superstar salesperson is […]

Robots Can Never Replace Great Retail Salespeople

I have read more and heard more about AI and robots in the last 3 months than I have in the last 3 years. As you can imagine, I subscribe to as many retail newsletters and groups as I can, scanning my email notifications every day to keep abreast of the latest happenings in retail. […]