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Don’t Let the Jargon Fool You, What You Need is a Salesperson

Don’t Let the Jargon Fool You, What You Need is a Salesperson You may call them Client Advisors, Experience Creators, Customer Service Specialists, Brand Ambassadors or simply Front Desk Team Members, but make no mistake, these are salespeople through and through. The sooner you get a grip on that, the sooner we can show you […]

The Art of Customer Engagement

How to break through a customer’s defensive shield and connect in today’s retail world In today’s retail environment foot traffic into a physical store has never been scarcer, while the ability to purchase from anywhere, anytime has never been simpler. Yet, on occasion a customer will still decide to break out of their online purchasing […]

Do You Even Manage, Bro?

Richard Branson once said, “If you take care of your employees, they will take care of the clients.” We couldn’t agree more. This has nothing to do with whether the customer is right or not; this has everything to do with how supported, valued and led your employees feel at your place of work. And […]

014 – Sales vs Operations

Episode 14: Sales vs Operations It’s a constant battle. How does operations support sales and what’s more important sales or operations? The reality is, operations becomes somewhat of a cornerstone to sales.

013 – Productivity Based Pay

Episode 13: Productivity Based Pay Retail is a choice business, you have a choice as a salesperson to learn as much about the products as you can, you have a choice to show up to work with a positive attitude, and you have a choice to engage with the customers as they walk in. You […]

012 – District Manager or District Menace?

Episode 12: District Manager or District Menace? This episode is about District Managers, or as Harry likes to refer to them sometimes, a District Menace. The truth is that very few understand what their true job really is. They’re not firefighters running around putting out fires, they’re partners, partners with the locations they manage. Their […]

011 – Why You Are Always Hiring

Episode 11: Why You Are Always Hiring Hiring is often a reactive event based on immediate need, but it doesn’t need to be. Companies can start building their bench and plan for the known need of certain positions based on the historical turnover of that role. Harry gives some ideas and insights into being a […]

010 – What Is The Manager’s Mission?

Episode 10: What Is The Manager’s Mission? A managers job should be very clear, but often companies promote key sales people into managerial roles without giving them the direction to grow their store or territory. Harry is going to define what the mission of a manager truly is and how they can achieve success in […]

009 – Amazon and Retail, How do We Compete?

Episode 9: Amazon and Retail, How Do We Compete? We all can appreciate how great Amazon is, but as a small retailer, can you compete? Big box retailers are closing down more stores now than ever but there are still some things that an independent retailer can do to stand up and maintain relevance in […]

Retailers – Stop Reading About Your Death

By: Harry J. Friedman I was recently watching a financial segment on a national news show about the retail sector. It was interesting if in fact, these things are ever interesting. They were talking about major retailers, as expected, and Kohl’s. Kohl’s stock was nearly off 40% even though their sales were off 5%. They […]